A qualitative study on the low adoption of a
clinical innovation
A qualitative study on the low adoption of a
clinical innovation
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Date
2006
Authors
Corkindale, D
Ward, Helena M
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Corkindale, D. & Ward, H.M., 2006. A
qualitative study on the low adoption of a clinical innovation. Proceedings of the
Australian and New Zealand Marketing Academy (ANZMAC) 2006 Conference.