Since blogs are very different in many respects than the established literary forms, there is plenty of room for new exploration. Academic discussion is currently limited by the lack of shared terminology and critical ideas that can assist discussion of the structure and purpose of blogs. When print models are pulled directly into new media, confusion is caused by attempts to match the existing vocabulary to the new techniques and styles of writing. This paper proposes that blogs can usefully be separated into several categories; blogs used as diaries, blogs used as networking/community building tools, blogs used professionally for self-promotion or public journalism. This paper proposes to further refine this model by suggesting theoretical frameworks and utilising examples to assist with carrying the discussion of blogs into the academic and life narrative realms. There is a tremendous upsurge in the number of voices available through the new digital publishing models; it is time to try to make some sense of the digital chatter.